Colours

In order for Ahlsell’s printed matters to appear constant, we use these colours only. Remember that the complementary colours are to be used consistently in order to produce a complete image of Ahlsell and that toned colours can give a whole different expression. The red colour is limited to use in campaigns or shop fronts.

Ahlsell blue

  • WWW: #0073B6
  • PMS C: 300 C
  • PMS U: 300 U
  • CMYK: 100, 50, 0, 0
  • For textile: PMS 2935 U

Complementary colours

  • WWW: #B0CCD9
  • PMS C: 441 C
  • PMS U: 441 U
  • CMYK: 30, 10, 10, 0
  • WWW: #8E9C6C
  • PMS C: 5835 C
  • PMS U: 5835 U
  • CMYK: 50, 30, 70, 0
  • WWW: #D3BE9B
  • PMS C: 467 C
  • PMS U: 468 C
  • CMYK: 0, 21, 41, 13
  • WWW: #CAD5DA
  • PMS C: Cool grey 4 C
  • PMS U: Cool grey 3 U
  • CMYK: 0, 0, 0, 30

Complementary colours for shops

  • WWW: #C9243F
  • PMS C: 186 C
  • PMS U: 186 U
  • CMYK: 10, 100, 80, 0